Image for post: New to Blue Rock II - January 2011

New to Blue Rock II - January 2011

We have worked extremely hard on Blue Rock II's Content Management System over the past months to make the generated content extremely friendly to the search engines.

By taking advantage of these new features, the blogging system mentioned in the last blog post along with the Site Map Generator and Search Engine Submission mention below, it should improve your website's search engine ranking, which basically means you will be found easier.

Image for post: New to Blue Rock II - November 2010

New to Blue Rock II - November 2010

It is a hugely improved platform that is more search engine friendly, allows posting articles to a blog, and has automatic updates which always keeps you up to date with the latest software.

Image for post: Guide to Website Content

Guide to Website Content

Website content is all the written text you see on each page of a website. This information serves two main purposes.

The first is to educate the user about the website they are viewing, as well as to inform then of the products and services available to them.

The second purpose is to provide text and paragraphs with substantial keywords that relate to your business product or services so that search engine crawlers can look for the user keywords when crawling your website.

Image for post: Guide to Copywriting

Guide to Copywriting

Copywriting is all the text you see written on websites, marketing brochures, letters and any other product. The use of copy varies from general information about products and services to attention grabbing advertising sales campaigns.

Basically, a copywriter is someone who is trained to write passages of text in a specific way that is designed to effectively communicate, captivate, educate, sell to or advise the reader about the product or service they are using.

Image for post: Beginner's Guide to Marketing Relevance Online

Beginner's Guide to Marketing Relevance Online

A beginner's guide to relevance - How relevant is your marketing? Are you targeting the right people at the right time? How do you know? Jonathan Crossfield provides some tips and ideas on marketing relevance.

Image for post: How to build a Website that brings you business

How to build a Website that brings you business

Does your website attract new business for you? If you are like most businesses, you are probably missing the opportunities that a market focussed website would bring.

In this article there you'll find 4 keys that are essential for an effective website.

Image for post: Eight reasons to build a website for your small business

Eight reasons to build a website for your small business

Creating a small business is the most valuable thing that you can do for your company. It can save you thousands of dollars, and could possibly make you millions of dollars of extra sales.

Image for post: How to rank high on search engines

How to rank high on search engines

Did you ever put up a web site, ignored SEO advice yet hoped - in vain - for a lot of visits and a high Google ranking ? Or have you ever placed an ad in some ineffective directories - yet no-one noticed your ad?

There could be many reasons why your web site wasn't attracting enough traffic. But the most likely reason is that it hasn't been Search Engine Optimized (or not well enough).

Image for post: Creating an effective landing page

Creating an effective landing page

The goal of a landing page is to convert potential patrons into customers quickly. Your landing page is simply a summary of all the pages associated with the product or service that you're offering. The page should be clear and concise, but also highly informative in nature.

Image for post: Getting listed in Google, Yahoo and Live(MSN)

Getting listed in Google, Yahoo and Live(MSN)

Getting listed in Google and the other popular search engines is one of the most effective ways of directing free, targeted traffic to your web site.

In this article you'll discover what the search engines look for when determining your page rank so you can optimize your pages for best results.

Image for post: Use green in your design to represent trees, wealth and envy

Use green in your design to represent trees, wealth and envy

Colour is important to design, particularly in designing web sites. multitude companies use a website as a sales tool & using the right colours can lead to increased sales, but picking the wrong colours can mean that less users & fewer sales.

Image for post: Online Website Maintenance

Online Website Maintenance

Website maintenance means revising, editing and changing certain existing web pages to keep your website up-to-date. The additions of new pages also come within the purview of web maintenance. Website visitors, customers often need a response to their questions, comments or suggestions. It can be about your product, service or technical issues. All these customer care services and data management is also part of website maintenance.

Image for post: Keyword Basics

Keyword Basics

So you've done all your keyword research and you've found the best keywords for your website. How do you use these keywords to improve your website copywriting so that you rank well on the search engines and attract the type of customers that you are after?

Image for post: Eight tips to drive traffic to your website

Eight tips to drive traffic to your website

Online marketing is much like offline marketing. Your campaigns need to be strategic to attract the right type of customer to your site.

While you need creative marketing to stand out from the crowd, the following are online marketing basics that need to be adhered to when creating your website:

Image for post: Website Design and Website Development Company

Website Design and Website Development Company

An engaging Website design and website development company is the one which is practically involved in every aspect of web. Whether it is web designing, or developing the backend applications of website such as payment gateway system or adding a shopping cart tool to the website, all are just individual entities of web development and web designing.