If you’re finding it hard to decide on where to go next with your website, for example, making it mobile friendly, the obvious option is to do a little research.

Add your phone number to the description of your website page to increase your enquiries.

Adding a YouTube video to your web page can be beneficial by saving you the cost of hosting that video and by drawing additional traffic to your website that self-hosted video could not do.

At home or the office - There are a few different email receiver programs you can have set up on your computer to receive emails. The most common one is MS Outlook, and Outlook Express, where you can customise it to receive any personal emails as well as business email accounts. Most new computers and MS office programs come with the software for free.

Like with any product you buy, web hosting is no different. Choosing a good, reliable host with great features and support, is essential to your online business. Unfortunately, you can’t always tell a good thing just from the packaging. Choosing your web host is like choosing a business partner, the right relationship will grow your business, and the wrong one will crash it.

Using a website promotion campaign for your website or your business can mean the difference between a successful business and one that looks great but no one visits. When you use the Internet as your main business medium you have to be able to get people to go to your website in the first place. There is no point having a great website that doesn’t get any traffic to it.

Online marketing is much like offline marketing. Your campaigns need to be strategic to attract the right type of customer to your site.

While you need creative marketing to stand out from the crowd, the following are online marketing basics that need to be adhered to when creating your website: